Forum Discussion
Evgeniia
3 months agoActive Member
Control group based on custom attribute
Hey everyone! I am wondering if anyone had a similar situation: standard tool for isolating control group (global or Canvas- specific) does not fit my business needs, because I want to measure increm...
bob
3 months agoSpecialist
This could, depending on how many subscribers you have and how many employees in each, easily unbalance a control group.
That said, if you already had a subscriber identifier as a custom attribute on each record, you could define a control group based on that.
If necessary, you could hash that value to a single numerical value (like the random bucket number) and work with that. Even just a 0-99 number would let you easily carve out any reasonable control.
If you didn't already have a value, that hash could be done easily enough in liquid - perhaps triggered at point of user creation (or whenever the subscriber values are set).
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